Artem describes process of optimizing content for SEO. Beginners who know little of search engine optimization will benefit most from this video.
Tools mentioned during the talk:
– Google AdWords keyword planner: https://adwords.google.com/KeywordPlanner
– Open Site Explorer: https://moz.com/researchtools/ose/
– Google Analytics: http://www.google.com/analytics/
– Google Webmaster tools: https://www.google.com/webmasters/tools/
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